Christmas has been and gone and we can all breathe a sigh of relief, it was a busy year for us at Paper High and now we have the time to dedicate to those jobs that got pushed to one side.
Alongside our daily orders and personalising products we are now catching up on all those tedious jobs of admin, stock taking, restocking and tidying but there is one BIG job looming which needs a lot of preparation, and that’s the Spring Fair.
It is already mid-January (how did that happen). The warehouse is looking very neat and tidy (if not a little cold) but thankfully we have plenty of woolly socks, hats and gloves to keep everyone warm! The office is buzzing away with plans for the year ahead and the tick list is getting accomplished, slowly but surely.
So now our focus is shifting to Spring Fair 2019. For those of you blissfully unaware, Spring Fair is a huge show for home and gift retail buyers, with over 2500 exhibitors and filling almost 20 halls of the NEC, yes its vast and hideous for anyone involved. I feel particularly sorry for any buyer traipsing these halls. Not only is there a lot of mileage to cover but they need an incredible amount of focus. On the flip side, as an exhibitor, from setup to pack down, you are working non-stop and without daylight for 8 days, unfortunately, it is a necessary evil!! The show runs from the 3rd – 7th February, so is rapidly approaching and we are busying ourselves in our warehouse in Lewes prepping for the show ahead.
There’s never a dull moment here at Paper High and our photo shoot is certainly not one of them. Before we launch a new product, it needs to be photographed. So last week our lovely photographer Ben Knight spent a day with us making sure all our new products were photographed and ready to go online. Heres a sneak peek of a few new lines that will be available to our wholesale and retail customers soon. All of which are made by the lovely TARA Projects a WFTO (World Fair Trade Organisation) approved organisation creating opportunities and support for economically disadvantaged home based artisans.
So the photographs are ready. Next, we have to get one of every product ready for the show and then there’s the stand itself. When we arrive at the NEC, we arrive to nothing, just a bare piece of floor. Being an ethical, Fair Trade brand we have to stand out, look unique, eye-catching but also get across we are ethical. A few years ago, Mark had a vision and created a stand made entirely from recycled pallet wood. It took weeks to build, lots of blood, sweat and tears but he certainly accomplished his goal. Hopefully, it gets across our sustainable, ethical and Fair Trade values, as well as create a space our customers will enjoy spending time in.
So here we are, busy as ever, looking forward to exhibiting out Fair trade products and seeing our buyers. You can find us at the Spring Fair, Nec Birmingham, Hall 4, A10. Come and say hello and if you have actually read this blog you can have a 5% discount if you order at the show. Just mention it to one of our team.
Hope you have enjoyed an insight to the goings on in January at Paper High.
If you are needing some help looking for Fair Trade stands, BAFTS (The British Association of Fair Trade shops) usually has a list of their existing members.